Federation University of Australia

Bachelor of Business (Marketing)

Business, administration and law

Become an expert in marketing for local, online and international audiences, while learning important business skills like accounting, human resource management and management. A double major in Management or Human Resource Management is also available. You'll develop skills in social media marketing, services marketing, communications, consumer behaviour and research. You will undertake a practical placement, internship or project as part of the course. This valuable work experience gives you a

Official
Duration
3 years
Online
Qualification
Bachelor Degree
AQF 7
Campus
Ballarat
VIC · +2 more campuses
Course code
CRICOS 116456D
Data JSON

Campus images supplied directly by the institution.

Course overview

Become an expert in marketing for local, online and international audiences, while learning important business skills like accounting, human resource management and management. A double major in Management or Human Resource Management is also available. You'll develop skills in social media marketing, services marketing, communications, consumer behaviour and research. You will undertake a practical placement, internship or project as part of the course. This valuable work experience gives you a first-hand insight into how companies work and prepares you for a career as a skilled marketing professional. Become a director or manager in digital marketing, branding, events, projects, research or communications. Find out more about Bachelor of Business (Marketing)

Entry requirements

Requirements are recorded per intake year and per audience. Meeting them does not guarantee an offer.

1. Higher education diploma and undergraduate entry requires Australian Year 12 or an overseas equivalent. Some courses have additional selection requirements. 2. Australian-Year-12-equivalent qualification; course-specific requirements; English proficiency. Planning reference: missing 2027 requirements use the latest published requirements from 2026; newer explicit 2027 requirements take precedence.

Academic qualifications

Values are shown exactly as the institution publishes them.

ISC (India)

65% in the best four academic subjects

65%

English language

Band minimums apply in addition to the overall score.

  • IELTS AcademicOverall 6L 6 · R 6 · W 6 · S 6

Additional requirements

  • Academic entry requirement

    Higher education diploma and undergraduate entry requires Australian Year 12 or an overseas equivalent. Some courses have additional selection requirements.

  • Additional entry requirement

    Australian-Year-12-equivalent qualification; course-specific requirements; English proficiency.

Intakes and tuition

Tuition is recorded per intake with the institution's own basis. Superseded rows are kept so fee changes stay visible.

IntakeCampusStartsApplications closeTuitionFor
2027 · Rolling intake———$39,600per yearInternational students

Where it is taught

  • Federation University Ballarat

    Primary

    28 University Dr, BALLARAT, VIC

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  • Federation University Berwick

    100 Clyde Rd, Berwick, VIC

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  • Federation University Gippsland

    Northways Rd, Churchill, VIC

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References

Official course page, institution website and the sources behind this profile.

  1. Bachelor of Business (Marketing)cricos.education.gov.au
  2. Federation University of Australiafederation.edu.au
  3. CRICOS provider recordOfficial source
  4. International student applicationsOfficial source
  5. Federation University academic entry requirements by countryOfficial source
  6. International Course Summary 2026Official source
  7. International Course Guide 2027Official source

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Bachelor of Business (Marketing) at Federation University of Australia: Fees & Entry Requirements