Master of Marketing
Business, administration and law
Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications. The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studi
Official- Duration
- 18 months
- Online
- Qualification
- Masters Degree (Coursework)
- AQF 9
- Campus
- South Bank
- QLD · +3 more campuses
- Course code
- CRICOS 082407J
Campus images supplied directly by the institution.
Course overview
Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications. The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications. Griffith University offers a number of study options for Marketing including on-campus and online.
Entry requirements
Requirements are recorded per intake year and per audience. Meeting them does not guarantee an offer.
Planning reference: missing 2027 requirements use the latest published requirements from 2026; newer explicit 2027 requirements take precedence.
English language
Band minimums apply in addition to the overall score.
- IELTS AcademicOverall 6.5L 6 · R 6 · W 6 · S 6
Additional requirements
Academic entry requirement
Related Bachelor degree or higher.
Intakes and tuition
Tuition is recorded per intake with the institution's own basis. Superseded rows are kept so fee changes stay visible.
| Intake | Campus | Starts | Applications close | Tuition | For |
|---|---|---|---|---|---|
| 2027 · Semester 2 | Brisbane City | 12 July 2027 | — | — | International students |
| 2027 · Semester 1 | Brisbane City | 1 March 2027 | — | $38,500per year | International students |
Where it is taught
References
Official course page, institution website and the sources behind this profile.
- Master of Marketinggriffith.edu.au
- Griffith Universitygriffith.edu.au
- CRICOS provider recordOfficial source
- Griffith English Language Institute Guide 2026Official source
- Griffith University 2026 International Student GuideOfficial source
- Griffith Understanding Entry RequirementsOfficial source
- QS World University Rankings 2027Official source