Bachelor of Marketing
Business, administration and law
Think about the brands that you know and love. The businesses that we instantly associate with certain products and services – or even words, colours and sounds. More often than not, these positive associations are the direct result of creative and considered marketing. But with so many businesses trying to connect with customers in increasingly-crowded channels, how can marketers think bigger – and stand out from the crowd? The Bachelor of Marketing is your invitation to start thinking of ways to make this kind of impact. YOUR BUSINESS CAREER BEGINS HERE Develop the technical, practical and analytical skills essential for businesses to respond to the shifting marketing landscape. This includes learning what makes a brilliant marketing strategy, the ways brands build value, the ins and outs of customer profiling and behaviours and the development of compelling campaigns. Gain an up-to-date and in-depth perspective on the dynamic world of contemporary marketing. From considering how digital channels have
Official- Duration
- 3 years
- Qualification
- Bachelor Degree
- AQF 7
- Campus
- Caulfield East
- VIC
- Course code
- CRICOS 084685D
Campus images supplied directly by the institution.
Course overview
Think about the brands that you know and love. The businesses that we instantly associate with certain products and services – or even words, colours and sounds. More often than not, these positive associations are the direct result of creative and considered marketing. But with so many businesses trying to connect with customers in increasingly-crowded channels, how can marketers think bigger – and stand out from the crowd? The Bachelor of Marketing is your invitation to start thinking of ways to make this kind of impact. YOUR BUSINESS CAREER BEGINS HERE Develop the technical, practical and analytical skills essential for businesses to respond to the shifting marketing landscape. This includes learning what makes a brilliant marketing strategy, the ways brands build value, the ins and outs of customer profiling and behaviours and the development of compelling campaigns. Gain an up-to-date and in-depth perspective on the dynamic world of contemporary marketing. From considering how digital channels have
Entry requirements
Requirements are recorded per intake year and per audience. Meeting them does not guarantee an offer.
1. Monash international undergraduate applicants must hold an accepted secondary or tertiary qualification and meet the academic entry score published for the selected course and qualification. For a double degree, the higher academic entry requirement generally applies. 2. Accepted qualification meeting the selected course's academic score and prerequisites.
Academic qualifications
Values are shown exactly as the institution publishes them.
UNSW Foundation Program
7.25
77.5%
English language
Band minimums apply in addition to the overall score.
- IELTS AcademicOverall 6.5L 6 · R 6 · W 6 · S 6
- TOEFL iBTOverall 79L 12 · R 13 · W 21 · S 18
- PTE AcademicOverall 58L 50 · R 50 · W 50 · S 50
Additional requirements
Academic entry requirement
Monash international undergraduate applicants must hold an accepted secondary or tertiary qualification and meet the academic entry score published for the selected course and qualification. For a double degree, the higher academic entry requirement generally applies.
Additional entry requirement
Accepted qualification meeting the selected course's academic score and prerequisites.
Intakes and tuition
Tuition is recorded per intake with the institution's own basis. Superseded rows are kept so fee changes stay visible.
| Intake | Campus | Starts | Applications close | Tuition | For |
|---|---|---|---|---|---|
| 2027 · Semester 1 | Caulfield | — | — | $59,321per year | International students |
| 2027 · Semester 2 | Caulfield | — | — | $59,321per year | International students |
| 2027 · Trimester 3 | Caulfield | — | — | $59,321per year | International students |
Where it is taught
References
Official course page, institution website and the sources behind this profile.
- Bachelor of Marketingmonash.edu
- Monash Universitymonash.edu
- CRICOS provider recordOfficial source
- 2027 International Undergraduate Course GuideOfficial source
- Monash Bachelor of Nutrition Science Honours FAQOfficial source
- Monash English language requirementsOfficial source
- Monash minimum entry requirementsOfficial source
- Academic entry requirements - Graduate ResearchOfficial source
- Monash inbound Study Abroad and Exchange requirementsOfficial source
- Monash Bachelor of Design Honours progression requirementOfficial source
- Monash Bachelor of Health Science (Honours) M3706Official source
- Monash Bachelor of Paramedicine (Honours) M3707Official source
- Monash 2027 international course pagesOfficial source
- Monash academic entry requirementsOfficial source
- Monash College Diploma academic entry requirementsOfficial source
- QS World University Rankings 2027Official source
- Monash Emergency Health (Paramedic) Honours handbookOfficial source