Bachelor of Fashion Marketing (Branding and Communications)

This course is ideal for people wanting to work in the fashion industry in digital brand communications, social media, content creation, or influencer marketing. Students focus on four key areas: Fashion Communications, Consumers, Entrepreneurship and Industry Awareness. Students learn to implement sustainable strategies across all areas of fashion marketing, contributing to a more sustainable and ethical fashion ecosystem. Leveraging emerging technologies, industry-relevant software and innovative platforms, students connect with fashion professionals and community organisations throughout their studies to gain real-world experience and a deep understanding of the industry’s current and future landscapes. Get valuable insights into the fashion industry with industry-connected academics and guest lecturers, and collaborate with students from other creative courses Access career pathways through our industry partnerships, internships and project Online and On-campus options available