
Master of Strategic Communications Management
This international double master's program enables you to complete the requirements of the Monash Master of Strategic Communications Management as well as a second degree with Shanghai Jiao Tong University (SJTU), with one year in Australia and one in China. Drawing on best practices locally and globally, this double master’s will lead you to become an expert in audience research and analytics, advocacy and persuasion, public relations and crisis communications. You’ll be equipped with the skills and knowledge to build effective and ethical stakeholder engagement strategies, as well as the expertise to communicate with diverse audiences in an increasingly global environment. You’ll examine the impact of persuasive story-telling and influencer strategies, and will consider the effectiveness of integrated media campaigns using both traditional and digital approaches. Through core units, you’ll build a deep understanding of big data and how it is used, such as evaluating audience sentiment. <div id=
官方核实- 学制
- 2 年
- 学历层次
- Masters Degree
- AQF 9
- 授课校区
- Caulfield East
- VIC
- 课程编号
- 院校编号 MONASH-A6031
校园图片由院校直接提供。
课程概览
This international double master's program enables you to complete the requirements of the Monash Master of Strategic Communications Management as well as a second degree with Shanghai Jiao Tong University (SJTU), with one year in Australia and one in China. Drawing on best practices locally and globally, this double master’s will lead you to become an expert in audience research and analytics, advocacy and persuasion, public relations and crisis communications. You’ll be equipped with the skills and knowledge to build effective and ethical stakeholder engagement strategies, as well as the expertise to communicate with diverse audiences in an increasingly global environment. You’ll examine the impact of persuasive story-telling and influencer strategies, and will consider the effectiveness of integrated media campaigns using both traditional and digital approaches. Through core units, you’ll build a deep understanding of big data and how it is used, such as evaluating audience sentiment. <div id=
入学要求
入学要求按入学年与受众分别记录。达到要求不等于一定获得录取。
1. An Australian bachelor degree with a cognate discipline* with at least credit (60%) average. OR An Australian bachelor degree (or equivalent) and an Australian graduate certificate (or equivalent) in a cognate* discipline with at least a 50% average in both qualifications. Cognate disciplines include: humanities and social sciences For Chinese Nationals: Please note that Shanghai Jiao Tong University requires Chinese nationals to sit and pass the National Master Unified Entrance Examination for master students (written exam and an interview with Shanghai Jiao Tong University) before applying to Monash for admission to this course. 2. Entry level 1: 96 points to complete Duration: 2 years full-time, 4 years part-timeAn Australian bachelor degree (or equivalent) with at least credit (60%) average. Entry level 2: 72 points to complete Duration: 1.5 years full-time, 3 years part-timeAn Australian bachelor degree (or equivalent) in a cognate* discipline with at least credit (60%) average. Or An Australian bachelor degree (or equivalent) and an Australian graduate certificate (or equivalent) in a cognate* discipline with at least 50% average in both qualifications. An Australian graduate certificate (or equivalent) in a cognate* discipline with at least credit (60%) average and a minimum of five years work experience in a relevant field Applicants are required to provide a Curriculum Vitae and a reference from their employer. Entry level 3: 48 points to complete Duration: 1 year full-time, 2 years part-timeAn Australian bachelor honours degree (or equivalent) in a cognate* discipline with at least credit (60%) average. Cognate disciplines include: humanities or social sciences Planning reference: missing 2027 requirements use the latest published requirements from 2026; newer explicit 2027 requirements take precedence.
英语要求
除总分外,各单项小分同样需要达标。
- 雅思(学术类)总分 6.5听 6 · 读 6 · 写 6 · 说 6
- PTE 学术英语总分 58听 50 · 读 50 · 写 50 · 说 50
- 托福 iBT总分 79听 12 · 读 13 · 写 21 · 说 18
补充要求
Academic entry requirement
1. An Australian bachelor degree with a cognate discipline* with at least credit (60%) average. OR An Australian bachelor degree (or equivalent) and an Australian graduate certificate (or equivalent) in a cognate* discipline with at least a 50% average in both qualifications. Cognate disciplines include: humanities and social sciences For Chinese Nationals: Please note that Shanghai Jiao Tong University requires Chinese nationals to sit and pass the National Master Unified Entrance Examination for master students (written exam and an interview with Shanghai Jiao Tong University) before applying to Monash for admission to this course. 2. Entry level 1: 96 points to complete Duration: 2 years full-time, 4 years part-timeAn Australian bachelor degree (or equivalent) with at least credit (60%) average. Entry level 2: 72 points to complete Duration: 1.5 years full-time, 3 years part-timeAn Australian bachelor degree (or equivalent) in a cognate* discipline with at least credit (60%) average. Or An Australian bachelor degree (or equivalent) and an Australian graduate certificate (or equivalent) in a cognate* discipline with at least 50% average in both qualifications. An Australian graduate certificate (or equivalent) in a cognate* discipline with at least credit (60%) average and a minimum of five years work experience in a relevant field Applicants are required to provide a Curriculum Vitae and a reference from their employer. Entry level 3: 48 points to complete Duration: 1 year full-time, 2 years part-timeAn Australian bachelor honours degree (or equivalent) in a cognate* discipline with at least credit (60%) average. Cognate disciplines include: humanities or social sciences
Additional entry requirement
Recognised bachelor-equivalent qualification; course-specific score, discipline and additional requirements; English proficiency.
授课校区
参考资料
官方课程页、院校官网,以及本页数据的来源。
- Master of Strategic Communications Managementmonash.edu
- Monash Universitymonash.edu
- CRICOS provider recordOfficial source
- 2027 International Undergraduate Course GuideOfficial source
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- Monash 2027 international course pagesOfficial source
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