Master of Business (Marketing)
信息与通信技术
This course is designed to extend your real-world marketing knowledge and skills. Marketing encompasses creating new products/services, their packaging and contents, deciding where and how to sell them, communicating with potential customers about their benefits and applying these processes to existing products or services. In undertaking this study area you will also acquire the necessary skills and knowledge to use research and applied theories that incorporate contemporary digital and e-marke
官方核实- 学制
- 1 年
- 学历层次
- Master Degree (Coursework)
- AQF 9
- 授课校区
- Brisbane
- QLD · 另有 1 个校区
- 课程编号
- 院校编号 SIA-194032
校园图片由院校直接提供。
课程概览
This course is designed to extend your real-world marketing knowledge and skills. Marketing encompasses creating new products/services, their packaging and contents, deciding where and how to sell them, communicating with potential customers about their benefits and applying these processes to existing products or services. In undertaking this study area you will also acquire the necessary skills and knowledge to use research and applied theories that incorporate contemporary digital and e-marketing techniques and integrated marketing communications. You will be confident in market research and consumer behaviour techniques needed to solve complex marketing problems through the study of industry focused cases and real world scenarios.
入学要求
入学要求按入学年与受众分别记录。达到要求不等于一定获得录取。
1. International postgraduate coursework applicants must meet the academic and English requirements published for the selected course, including any required professional experience or supporting material. 2. Course-specific prior degree, GPA and/or professional experience; English proficiency.
英语要求
除总分外，各单项小分同样需要达标。
- 雅思（学术类）总分 6.5听 6 · 读 6 · 写 6 · 说 6
- 托福 iBT总分 79听 20 · 读 20 · 写 20 · 说 20
- PTE 学术英语总分 58听 50 · 读 50 · 写 50 · 说 50
- 剑桥 C2 Proficiency总分 176听 169 · 读 169 · 写 169 · 说 169
- 剑桥 C1 Advanced总分 176听 169 · 读 169 · 写 169 · 说 169
补充要求
Academic entry requirement
International postgraduate coursework applicants must meet the academic and English requirements published for the selected course, including any required professional experience or supporting material.
Additional entry requirement
Course-specific prior degree, GPA and/or professional experience; English proficiency.
开学批次与学费
学费按批次记录，沿用院校自己的计价口径。已被取代的批次保留在表内，便于看出学费变化。
| 批次 | 授课校区 | 开学 | 申请截止 | 学费 | 适用于 |
|---|---|---|---|---|---|
| 2027 · 第二学期 | Gardens Point | — | — | $80,900每年 | 国际学生 |
| 2027 · 第二学期 | Online | — | — | — | 国际学生 |
授课校区
Online
QLD
参考资料
官方课程页、院校官网，以及本页数据的来源。